VOLUMESign up
Case studyIllustrative — real signed case study lands here soon

How 2381 Bellevue Ave closed in nine days.

Same agent, same neighbourhood, same market. The previous listing took eleven showings and 47 days. This one took three showings and nine. The difference was one two-minute phone video.

Roan Priatel· Founder, VOLUMEUpdated 6 min read
01 · 2381 Bellevue Ave
You're inside a real listing. Drag to look · scroll to walk · tap for full screen.

The tour above uses a placeholder demo splat until the real Bellevue tour is published. Every metric below is illustrative.

9 days
List → close

Aug 12 → Aug 21, 2026

3
Physical showings

vs 11 on the previous listing

412
Tour visits

in the 9-day window

3:07
Avg dwell

vs 0:38 on photo listings

2
Offers

one walked the tour first

asking
Close

cash, 3-day close

01

The listing before.

April 2026. A three-bedroom hillside walk-up in West Vancouver with a north-facing balcony and a 2020 kitchen renovation. Twelve professional photos, a floor plan, and a single 42-second walkthrough video pinned to the top of the MLS. The listing sat for 47 days and closed $22,000 under asking after eleven scheduled showings — three of which the buyer no-showed.

The agent's read: buyers who booked in-person tours were mostly in-market couples who had already walked several homes that week and used the appointment as a way to compare rather than a way to buy.

02

What changed on Bellevue.

Same agent took the Bellevue listing on August 10. The seller wanted a fast close before school year. The agent shot a two-minute-twenty-four-second walkthrough on an iPhone 15 Pro at head height — one slow continuous pass, blinds matched at half, every ceiling light on. The file uploaded in 90 seconds. The walkable tour was live 18 minutes later.

The MLS listing went up the next morning at 6:02 am with a standard photo gallery, floor plan, and one line in the notes: "walkable 3D tour → volumevirtual.com/u/8fk2-c1d7."

03

The next nine days.

412 unique visitors walked the tour in the first nine days. Average dwell was 3:07 — meaningfully longer than the same agent's tracked baseline of 0:38 for a photo-gallery listing. 62% of visits came from Instagram, where the agent had cross- posted the unbranded link. 21% came direct through MLS.

Three physical showings booked, all on day four. Two came in with buyers who had walked the tour twice on their phone the previous evening. Both wrote offers within 24 hours.

04

What the tour did that the video didn't.

A walkthrough video is a path the agent chose. An interactive tour is a path the buyer chooses. In-market buyers wanted to linger in the kitchen and the primary bedroom because those were the two rooms they were most anxious about. The video spent thirty-two seconds in the primary bedroom because that's what the agent chose. Buyers spent longer.

The winning buyer told the agent, in a follow-up call: "I walked the primary three times before the appointment. I knew I'd fit the wardrobe. I already knew what I was offering on."

05

What this cost.

One VOLUME tour: $79. One phone. About 25 minutes of the agent's time between "start filming" and "share the link." No photographer, no MLS fee for enhanced media, no camera rig, no additional platform fee. The agent's cost per buyer walked works out to 19¢.

Numbers in this case study are illustrative — a plausible-shape walkthrough of a real listing's economics, not measured outcomes. A signed case study with independently verifiable data will replace this one.

Ship yours this week.

One phone video in. An interactive 3D tour out — a link, an embed, a file you own forever. $79 flat.