5–8×
Time spent on a listing
Interactive media gives visitors something to do — they explore rather than scroll. Directional range for an explorable tour versus a static photo gallery.
DATA / 00
Sources & methodology
Benchmarks, labelled honestly.Directional, not measured.
Any figure on this site marked ILLUSTRATIVE links here. These are directional benchmarks — how interactive media tends to perform versus static media — not measured results from VOLUME clients. We show the reasoning so you can weigh them yourself.
· 01 / THE FIGURES
What we cite
Two directional benchmarks.
2.4×
Qualified enquiries
When out-of-town or remote buyers can self-qualify by walking the space, the enquiries that follow tend to be more serious. Directional estimate, not a measured conversion rate.
· 02 / METHODOLOGY
How to read them
What these numbers are — and aren't.
These are directional benchmarks drawn from the general pattern that interactive, self-directed media holds attention and pre-qualifies interest better than static galleries or linear video. They are not measured VOLUME client outcomes, and they are not drawn from a single named study we're presenting as proprietary data.
We label them ILLUSTRATIVE everywhere they appear because that's what they are: a reasonable expectation of direction and rough magnitude, not a guarantee. Your results depend on your listings, your audience, and where the tour is placed.
As signed deployments go live, we will replace these directional figures with measured results — attributed, dated, and reproducible. Until then, we would rather show the reasoning than dress an estimate up as proof. That's the same standard we hold everywhere on this site: no stock testimonials, no invented outcome figures.
Have data from your own portfolio you'd like measured properly? That's exactly what the founding-client pilots are for — real numbers, in exchange for a case study.
Prefer real numbers?
Run a pilot, measure it properly.
Book a demo and we'll scope a founding-client pilot — measured outcomes on your own listings, in exchange for a documented case study.